ICT Project

Promoting the Use of Information and Communication Technologies

The ICT Project titled “Promoting the use of ICT among users of the Crea Mujer - Acertar Non-Profit Civil Association, Arequipa 2023” was born as a response to the growing need for access to and mastery of Information and Communication Technologies (ICT).

Aware of the digital divide and its effects on personal, social, and economic development, Social Work practicum students from the Universidad Nacional de San Agustín (UNSA) joined the Crea Mujer - Acertar Association to design and implement this digital inclusion initiative.

Over three months, work was carried out with a group of 15 women from the “Women’s Workshops” program, providing them with tools to navigate digital environments with confidence, enhancing their autonomy and their entrepreneurships.

Objectives

General Objective

Promote the use of Information and Communication Technologies (ICT) among users of the Crea Mujer - Acertar Association.

Main Objective

Drive the use of ICT so that beneficiaries can apply them in their daily activities and their entrepreneurships, generating new opportunities for growth and development.

Specific Objectives

1. Train users in the use of basic technologies.
2. Develop technological skills oriented toward digital marketing.
3. Strengthen confidence in the use of social media and digital tools.

Results

• 15 users were trained in the use of mobile phones, social media (WhatsApp, Facebook, Instagram, TikTok) and design tools such as Canva and CapCut.
• A 95.92% fulfillment rate of the project’s main objective was achieved.
• Participants developed skills to create and manage social media profiles, design digital content, and use marketing tools for their businesses.
• Digital security and online confidence were strengthened through training in cybersecurity and responsible use of networks.
• Greater general interest and knowledge in the use of technologies was fostered, improving family and community communication and connection.
• The project promoted new entrepreneurship opportunities and personal development, boosting the digital inclusion of women in vulnerable situations.